Prompt

You can think of a prompt as a recipe or a creative brief:

• It specifies what you want to get (e.g., a product description, a summary, an image…),
• You can indicate a style, tone, length, or target audience,
• It often includes contextual or reference information.

🎯 Prompt goal: to guide the AI so that it produces a coherent, useful, and tailored response.

The clearer, more structured, and more contextualized a prompt is, the more relevant the generated response will be.

🧭 What is a prompt used for?

A prompt can be used to:

• Generate text (e.g., a summary, product sheet, LinkedIn post, email…),
• Extract information (e.g., identify key points from a document),
• Rewrite or improve content (e.g., correct style or adapt to an audience),
• Create code, images, ideas…

💡 Best practices for writing an effective prompt

A well-crafted prompt should generally answer the following questions:

1. Who is speaking? → the role the AI should play.
2. What is the task? → the main expected action.
3. What is the subject? → the data or information to process.
4. For whom? → the target audience.
5. How? → tone, style, format, constraints.

✅ Example of a simple and well-structured prompt

🎯 Goal: generate a marketing description for an e-commerce product page

🖋️ Prompt:

You are a marketing copywriting expert specialized in e-commerce.
Your mission is to write a clear, engaging, and conversion-oriented product description.

Product to describe: “SmartTime Pro 2” connected watch.
Main features: 1.5” AMOLED display, sleep tracking, Bluetooth calls, 10-day battery life, compatible with iOS/Android.

Target audience: active adults aged 25–45, living in urban areas, interested in technology and well-being.

Style constraints:
- Tone: dynamic, reassuring, and persuasive.
- Style: fluid and jargon-free.
- Format: continuous text of 3 to 5 sentences max (no bullet points).
- Goal: quickly convince a potential customer on a product detail page.